Now that we’ve covered the basics, let’s all make room in wardrobes/hearts for some cute new purchases—courtesy of our good friend Instagram—shall we? Since our office spends a combined 279284 hours per week trawling the ‘gram, adding to our saved folders and double tapping our lives away, we were always bound to bump into cute new Instagram brands here and there. Lucky for us/you, we’ve been stumbling upon new brands at an *alarming* frequency of late.
I recently took a lengthy sabbatical from Instagram (for reasons that are too ~involved~ to type here). While I suppose I gleaned a few invaluable lessons from this period of abstinence, the months spent living under a rock proved to be a real test in sourcing inspiration (not to mention a real exercise in boredom *yawns*). How I managed to get dressed is anyone’s guess, and that’s maybe why I sustained some very serious scrolling-induced RSI upon my return. Distance truly does make the heart grow fonder, and a fond heart doth a fun new wardrobe make.
But enough on that. Behold, 7 brands the COH team found on Instagram that have made getting dressed an infinitely more exciting task…
L O É I L
If you like nice things, then LOÉIL is 100% money-back guaranteed to tickle your fancy. Their clothing is both very on-trend—think cowl neck dresses, structured suits, and kick-flare trousers—and classic enough to last the test of time.
Come for the pastel hues, and stay for the clothes that will make you feel like a goddamn queen every single time.
Um, did I just spot the casj wear of my dreams? Yessss I did. Outside of encouraging me to keep on shlepping around the house at every chance I can get (but way more stylishly than before), Liana is serving up other kawaii af basics like box tees made of terry towelling and cute striped singlet tops.
As the saying goes, be the cute girl you wish to see in the world.
Holy heel. Every other shoe brand to ever exist, Ima let you finish, but Nicole Saldana has some of the best shoes of all time! Of all time!
If the featured shoe (the Sarah slide) isn’t the most perfect foot accessory you’ve ever laid eyes on, then Bob truly must be my uncle. Sculptured heels came in like a wrecking ball at the close of last year to bash block heels off their throne, but Nicole just took it to new ~heights~ with her masterful assemblage of pvc, suede and silk shoes. We’ll take on of each please (and two pairs of the Sarah in Blue PVC, for good measure.