What To Shop

Cult brands of Instagram

#byebyebankaccount.

Picture this: it’s Friday, you’re all alone with your mate Malbec, and you’re three and a half hours deep in the explore tab.

Chances are, you’ve been stalking Insta outfits (and your ex-lover’s latest bae) in the hope of screenshotting your way to your fantasy wardrobe…

goalsfolder

*Sent from my iPhone.

… And now your photo library looks a little like this ^^^.

So to save you time searching the WWW, we’ve done the dirty work and tracked down the OG brands all the cool kids are wearing right here, right now.

Up next: Shop the ‘It’ girls of Instagrams wardrobes!

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pretty in Paris

Seen on: Jeanne Damas @jeannedamas and her Birkin-esque babes.

Rouje
Leon blouse
pretty in Paris

seeing stars

Seen on: Alexa Chung (@alexachung), Bella Hadid (@bellahadid), Phoebe Tonkin (@phoebejtonkin), Mimie Lashiry (@mimielashiry) & more.

Réalisation Par
Diane dress in navy star
seeing stars

perfect pair

Seen on: Hailey Baldwin (@haileybaldwin), Gilda Ambrosio (@gildaambrosio), Patricia Manfield (@patriciamanfield) & more.

GCDS
Sheer logo socks
perfect pair

breakin' hearts

Seen on: Pernille Teisbaek (@pernilleteisbaek), Chloe Hill (@chloechill), our STREET 365 honey Roberta Pecoraro (@robertapecoraro) & Insta babes anonymous.

Double Trouble Gang
Lover jumper
breakin' hearts

blazin'

Seen on: Yasmin Sewell (@yasminsewell), Leandra Medine (@leandramedine), Rosie Huntington-Whiteley (@rosiehw) & more.

MAGDA BUTRYM
Michigan blazer
blazin'

foot loose

Seen on: Jemima Kirke, Margot Robbie (@margotrobbie), Sophie Buhai (@sophiebuhai) & more.

MARYAM NASSIR ZADEH
Roberta pumps
foot loose
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