Into the Gucci Garden

fifth July two thousand sixteen

Welcome to heaven on earth…


There’s definitely something magical happening at Gucci right now. 

As soon as I slipped into that sheer pink Gucci dress for Australian fashion week, life basically felt like a fairytale. It was – like everything Alessandro Michele touches – a work of art. 
Season after season, new collections burst onto the runway like a botanical arrangement in full bloom, and each release continues to be somehow more fresh and exciting than the last. It seems fitting, then, that today, Gucci.com launched an exclusive Gucci Garden capsule collection.
We’re talking everything from a new Dionysus emblazoned with the signature flora-and-fauna-inspired print, silk crêpe de chine blouses (with a built-in scarf), a reversible bomber jacket, sneakers, mules… you name it.
Apart from the fact that it’s so exclusive that if you blink, you might just miss out, life actually = complete. 
I had the honour of taking the collection out for a spin while we shot these images on a sunny winter’s afternoon in Sydney, and I think it has to be one of my favourite creative collaborations to date. We were lucky to find this incredible pink house in a backstreet in Paddington, and all of the elements just came together. 
I guess this is what life looks like when everything’s coming up roses. 
Grazie, Gucci x 
View the full collection here.
Photographer: 
Tāne Coffin

Creative direction & styling: 
Carmen Hamilton

Hair & beauty: 
Joel Phillips

Assistants: 
Tatiana Waterford and Patrick Mackey

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